The rapid pace of technology development can be dizzying. In the professional services arena, technology is accelerating change in every department and practice and affects almost all roles and ...
Technology companies understand the CRM landscape better than most other businesses. Consequently, they are often on the front lines testing new capabilities and pushing vendors to extend product ...
Forbes contributors publish independent expert analyses and insights. I explore all things Digital Transformation. Voice technology and CRM: coming soon to an office near you. That’s what companies ...
When companies implement CRM technology, they often are so enthusiastic about the "customer" and "relationship" aspects of their new system that they overlook the full potential of the technology's ...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Mayur Gupta, senior vice president and ...
The halcyon days of big banks with big, multi-year IT projects and loyal-to-a-fault customers are gone. Post financial crisis, a much tougher, leaner, and competitive banking environment has emerged, ...
Barchart on MSN
Salesforce could rebrand to focus on its AI offerings. Should you buy the dip in CRM stock here?
Salesforce (CRM) evolving identity now reflects a company that can accurately gauge the state of the market. As the demand for artificial intelligence (AI) is accelerating, the world's #1 AI CRM has ...
It's fashionable to say that good customer relationship management (CRM) isn't that much to do with technology--that it's more about attitudes to customers and building people-friendly business ...
Healthcare marketing isn’t what it used to be. Consumers are more informed than ever and expect highly personalized care experiences from their providers. Like all corners of the health system must ...
Amid an improving economic environment and the resulting resurgence in CRM spending, a sound, future-looking CRM application and technology strategy (tied to a CRM business plan) is a prerequisite for ...
Blaming vendors for CRM failures is simplistic and incomplete. Much of the accountability resides with the users of CRM technology. That’s right – it’s your fault. Mention CRM these days and the most ...
Salesforce Inc. (NYSE:CRM) is one of the most profitable tech stocks to buy. On December 4, Truist lowered the firm’s price ...
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