The following guest post is by Lisa Bodell, CEO of futurethink, a New York City-based innovation research and training firm. Do your metrics reveal your innovation problems and successes in real-time?

In our increasingly data-driven business environment, marketing leaders and data analysts frequently collaborate to build dashboards full of metrics to guide their spend, channel management, and ...

I remember working with a client who wanted to promote their startup, and they decided to go SEO-heavy. With huge amounts of content ready, they were able to generate impressive traffic, yet with very ...

Have you ever wondered what sets George Kittle apart from Travis Kelce, or what makes A.J. Brown such a special talent? Well, now we have an answer to those questions and many more. Since 2018, ESPN ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. Email marketing is one of the most effective ways to ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. Customer relationship management (CRM) software is an ...

Discover why you should stop tracking Facebook Page Likes and Followers and the social media metrics you should be using instead. I know that Facebook and other social media have publicly reported ...

Back in 2016, Mobalytics wowed the judges at Disrupt SF with its data-based coach for the exploding competitive gaming world, winning the Startup Battlefield. The company is building on the success of ...

At 2am, when most of Singapore is asleep, John Lim laces up his running shoes, straps on his smart watch, and heads out for a trail run. "Looking at my run data always makes me feel good, no matter ...

In a new study led by Children's Hospital of Philadelphia (CHOP), researchers found that novel eye-tracking metrics can help properly identify concussion-related vision disorders, a common phenomenon ...