(By Mike McVay) Memorial Day weekend wrapped up yesterday. Many see that holiday as the official kick-off to Summer. For most Americans, it means the end of the school year, vacations, and long ...
(By Jon Quick) In my three decades as a programmer and consultant, I’ve seen it far too often. You know the scene. A radio station is having a remote at the local Ford dealership on a Saturday morning ...
A veteran radio programming leader has launched a media consulting firm dedicated “to developing and growing strong brands that stand out and win in a complex media landscape.” Don Parker, known for ...
Your station’s weekends are over-programmed. Fixing this can free up a massive amount of resources, as well as grow your audience. Over-programming isn’t a recent development. It has been going on for ...
Recording and playout of programming today is easily left to automation and a file server. Thanks to the cloud, that server doesn’t even have to reside “on premises.” Delaying programs hasn’t always ...
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