Launching a New Chapter: Walmart's bettergoods ushers in a pivotal movement in private label expansion with an array of affordable, on-trend products. Walmart fired a huge blast in the private label ...

Julia Kagan is a financial/consumer journalist and former senior editor, personal finance, of Investopedia. Thomas J Catalano is a CFP and Registered Investment Adviser with the state of South ...

Private label is becoming increasingly popular in the F&B industry due to rising inflation and brand backlash despite Americans' love for big brands. The F&B industry has always been about building ...

Albertsons is bolstering its private-label business with a new brand dedicated to celebrating special occasions, Overjoyed, as the grocery giant taps into demands for value-focused products, ...

Private label products are gaining consumer trust, with 59% of U.S. shoppers saying they trust store brands — especially when endorsed by retailers they already depend on, according to a 2025 ...

Consumer concerns on the economy continue to grow, creating an opportunity for private label brands and a challenge for branded CPG companies Consumer appetite for private-label products remains ...

Traditionally, the idea of buying ‘private label’ products in supermarket retailers – products branded by the supermarket itself rather than a more widely available brand, or ‘national brand’ – has ...

Children's clothing line Free Assembly Kids is just another of the company's growing in-house portfolio of goods. Profit margins on house brands are significantly higher for retailers. Target has ...

It will come as no surprise that four of the top five private brands are found in retail giant Walmart’s portfolio, but when it comes to leading private-label share in volume and growth, nobody beats ...

Private-label wine is a rare bright spot in an alcohol category that’s seeing significant declines, so now is a prime time for retailers to capitalize on consumer interest. That’s according to an ...