The explosion in enterprise data is paving the way for expanding analytics strategies in business applications. The embedded analytics market is estimated to nearly double to 46 billion between 2016 ...

The latest trends and issues around the use of open source software in the enterprise. Let’s take a quick dip into Open Data Lakes Analytics. But before we do, we need to cross off some names and ...

If you’re considering using an analytics platform other than, or in addition to, Google Analytics, it can be a bit difficult to determine what the best alternative will be. Search Engine Land compiled ...

In her latest column for ExchangeWire, Shirley Marschall discusses whether rumours of the death of the open web have been greatly exaggerated, or whether the prevailing tides can indeed be turned.

Google said in a legal filing last week that the open web "is already in rapid decline." The company later said this was being misinterpreted and filed a clarification with the court. Google execs ...