A behind-the-scenes blog about research methods at Pew Research Center. For our latest findings, visit pewresearch.org. Identifying causal relationships from observational data is not easy. Still, ...

Gone are the days when you could pick any keyword, write a 500-word blog post, and show up in the search results. As search engines have evolved, algorithms have prioritized content based on intent, ...

There’s a lot to know about search intent, from using deep learning to infer search intent by classifying text and breaking down SERP titles using Natural Language Processing (NLP) techniques, to ...

SEO, PPC & AIO Guides » Your Complete Guide to PPC (Pay-Per-Click) Advertising » Article Share When you’re just getting started with paid search, exhaustive keyword research usually isn’t necessary.