One of the key lessons that emerged from the last 25 years of BI is that successful companies treat the data they provide internally and externally as a product. When data is a product, people know ...
If you’ve always been in awe of folks using the Google Search Console API to do cool things, this article is a good read for you. You can use BigQuery with the GSC bulk data export to get some of the ...
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About the only thing Looker and Tableau agree on is that it is important for organizations to be able to create and share analytics. After that, the two companies diverge in not just the underlying ...
With the wide variety of clients out there, you’re bound to run into the occasional DIY marketer. These marketers prefer that you teach them how to be self-sufficient rather than rely on you for every ...
The most challenging conference to cover? No, it's not the one with no news stories. It's the one with a big news story you can't really address. That was the conundrum at Looker JOIN 2019. With ...
AI is shaping every field by making skills (such as coding or data visualization) accessible to everyone, which weren’t available in the past. An AI operator who can run the right prompts can perform ...
In 2019, Google acquired the business intelligence service Looker for $2.6 billion and Salesforce picked up Tableau for $15.7 billion. But today, the two competitors are growing closer together thanks ...
How have corporate business intelligence (BI) strategies evolved in recent years in the face of big data? Have companies and other organisations changed their BI tool choices and the ways they set up ...