The most common mistake we see is treating personalization as a data exercise — “Oh, we can pull in a name or recent purchase ...

Despite the surge of communication and collaboration channels such as Zoom, Slack and Asana, many still use emails. Thanks to custom email domains to make your brand stand out and look authentic. In ...

Rachel is a freelancer based in Echo Park, Los Angeles and has been writing and producing content for nearly two decades on subjects ranging from tech to fashion, health and lifestyle to entertainment ...