AI can create seamless customer and employee experiences but it’s important to balance automation and human touch, says head of marketing, digital & AI at NICE, Elizabeth Tobey. In partnership ...

A customer-first business strategy that prioritizes exceptional service, empowers employees and leverages feedback can transform satisfied customers into loyal advocates, driving sustainable, ...

A brand is what people believe about you before you enter the room, and especially when you’re not there to correct them.

From election cycles to workplace committees to family dinners at home, conversations can be tense. While many people are getting into heated debates, others are self-censoring online and offline as a ...

Disconnected systems, inconsistent messaging and fragmented data can leave customers confused or dissatisfied, which undercuts the purpose of an integrated journey.

As humans, we’re talking to each other constantly. With all that practice, we must be pretty good at it—right? Not exactly. As a professor at Harvard Business School and author of Talk: The Science of ...

The modern business landscape demands that companies prioritize customer satisfaction to stay competitive. This article discusses six actionable strategies to foster a customer-centric culture within ...

Have you ever felt stuck in a conversation that feels like it's running on fumes? We've all been there. Awkward silences creep in, and you scramble to think of something to say besides "the weather ...

Over the course of his career as a journalist and podcast host, Josh Smith has had in-depth chats with everyone from Jodie Foster to Jessica Gunning, despite spending much of his childhood too afraid ...

Abigail Parrish does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond ...