Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

While long-form content is the gold standard in content marketing, that doesn’t mean you should ignore or overlook short-form content. There’s a time and a place for both types. In general, short-form ...

Short URLs are handy for cleaning up long links, but they also hide the true destination. If you want to avoid malware or a phishing scam, blindly clicking that link isn't your best bet—there are ...

As we enter the second half of 2024, I’ve been reflecting on how predicted video trends have influenced the marketing landscape. In February, WordStream shared its top video marketing trends to watch ...

Short-form video content is king in 2024. As platforms like Instagram Reels and TikTok continue to dominate the social media landscape, more and more businesses are turning to video marketing to ...

Short films serve two primary purposes for an aspiring filmmaker: hands-on experience and proof that you’ve got what it takes. Succinct yet rich narratives that are personal, entertaining, and hit a ...

One longer walk a day is better for your heart than lots of short strolls, especially if you don't exercise much, according to new research published in Annals of Internal Medicine. Walking for at ...