When you think about video games, you subconsciously understand that the “main item” that you’re getting is the video game itself. All the other “merch” that comes from various games and franchises is ...

…now that’s a game-changer. Over the past couple of weeks, we’ve talked about how Roblox has been trying to expand both its reach and its marketability to both players and brands. The company knows ...

This image provided by Comic Relief US shows the virtual realm of the nonprofit’s new ‘Game to Change the World.’ The wizard-led quests, which take place on the social gaming platform Roblox, are part ...