Accounting combines three things many people enjoy: problem-solving, money, and working with people. And thanks to the use of data analytics in accounting, these parts of the job are more exciting, ...

The Master of Science in Business Analytics (MSBA) program offers a robust educational experience that teaches advanced analytics methodologies and equips students with the business skills and ...

Some members of the Microsoft 365 Insiders program can now try out the combination of Python's data analysis and visualization libraries, Excel's features and the Anaconda Python repository. Image: ...

Finding success with data analytics requires good tools, good data management, and good strategy. Turn to these best practices to turn your growing volumes of data into better business decision-making ...

In the Philippines, which has a highly competitive telecoms market where consumers switch telcos based on prices alone, operators have had to think out of the box to retain and attract customers ...

The Google Analytics API provides access to Google Analytics (GA) report data such as pageviews, sessions, traffic source, and bounce rate. The official Google documentation explains that it can be ...

Over the past decade, the push for digital transformation has touched nearly every industry and has changed the game for BI. Now, every system and device has a digital trail, with data varying in ...

Investopedia contributors come from a range of backgrounds, and over 25 years there have been thousands of expert writers and editors who have contributed. Amy is an ACA and the CEO and founder of ...